Paola Sivila Floriza

Paola Sivila Floriza is an accomplished project management and digital operations leader with extensive experience in managing international projects and strategic initiatives. Currently serving as Project Management Director at Capture Intelligence and SAMY Alliance, Paola oversees global operations and drives innovative content strategies across multiple regions. Previous roles include Head of Digital Operations at Cheil Spain, where Paola led the digital transformation for Samsung Spain, and various positions within dentsu and notable brands like L'Oréal and Vodafone. Paola holds a Postgraduate Degree in Digital Transformation and a dual degree in Advertising & PR and Marketing & Business Management from ESIC Business & Marketing School.