Car10
Eduardo Costa Soares is an accomplished financial executive currently serving as CFO at Car10 since July 2025, overseeing multiple key areas such as FP&A, Controllership, Treasury, and Risk & Compliance. Previously, Eduardo held the position of Director of Finance & Operations for Istituto Europeo di Design in Brazil from July 2019 to July 2025, managing finance and operations across São Paulo and Rio de Janeiro. Prior experience includes serving as Finance Director at S/A Comunicação/Llorente & Cuenca and Burson-Marsteller, where Eduardo led comprehensive financial operations. Eduardo's early career featured significant roles at Samsung Electronics, Coats Plc, and Deloitte Touche Tohmatsu, focusing on corporate strategy, financial management, and risk consulting. Eduardo holds an A.A.A. and B.S. in International Business and Business Administration from The American University of Rome, as well as an MBA in Marketing from ESPM Escola Superior de Propaganda e Marketing.
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Car10
Working in the technology segment for 7 years with a focus on automotive innovation, we are the online solution for all your car needs, transforming, facilitating and innovating the car repair and maintenance experience in a way: safe, fast and efficient. Car10 is a service aimed both at the end consumer who has suffered a breakdown in the vehicle and wants the budget of different workshops, as well as the workshops that manage to attract new customers through the platform.