CareNet, Inc.
Hiroshi Kazama has over 20 years of experience in the media industry. Hiroshi started their career in 2002 at Nikkei Business Publications, where they held various editorial roles, including Editor in Chief of Nikkei Drug Information. In 2007, they became the Net Business Producer and Editor in Chief of Nikkei Medical Online, overseeing both the editorial and business aspects of the website. In 2011, Hiroshi joined McCann Worldgroup as the Editorial Director of McCann Healthcare Worldwide Japan. Since 2012, they have been working at CareNet, Inc. as the Director of the Media Unit.
Hiroshi Kazama attended Ueno High School from 1982 to 1984. Afterwards, they pursued a Bachelor's degree in Law at Waseda University from 1984 to 1988.
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CareNet, Inc.
CareNet is a digital marketing specialist firm focusing on healthcare. We promote medical platform businesses such as "CareNet.com," which annually distributes more than 3,000 contents related to the medical field to 210,000 member physicians in Japan, and "CareNeTV," which is a clinical medical education video service. We also provide various digital solutions tailored to the needs of pharmaceutical companies by leveraging our database of over 210,000 physicians and our specialized platforms. The main one is "MRPlus®," which is an IT solution connecting physicians and pharmaceutical companies and which distributes medical information transmitted by pharmaceutical companies to CareNet's member physicians. This service forms the basis of our "e-Detailing" service, which we have been providing for over 20 years. Through these engagement services, we strongly support pharmaceutical companies in their efforts toward digitalization (DX). We have also entered the contract business, including CSO, CRO, and SMO, and we continue to evolve toward becoming a partner company that undertakes the total outsourcing of drug development and sales for pharmaceutical companies, combining not only digital but also real activities. ※HP(English) URL：https://www.carenet.co.jp/english/info/ ■株式会社ケアネットは、21万人を超える会員医師に、明日の臨床に生きるアカデミックな情報を届ける「CareNet.com」をはじめ、医師・医療従事者に質の高い臨床医学教育などのサービスを提供する「メディカルプラットフォーム事業」を創業以来展開しています。 このプラットフォームを核に、製薬企業のニーズに合わせたさまざまなデジタルソリューションを提供し、製薬企業の医薬品の適正な普及を支援する「医薬DX事業」を当社の主力事業に育ててきました。 さらに、個人や患者さんと医師をつなぎ、データを分析して健康管理と適切な医療介入を行う「ヘルスデータサイエンス事業」の開発を行っています。 ケアネットは、この３つの事業の推進を通じて、日本の医療の質の向上と人々の健康の増進に貢献しています。 ※HP URL：https://www.carenet.co.jp/