Serena Chen

Serena Chen is a seasoned professional in digital media and account management with extensive experience spanning over a decade. Currently serving as a Senior Account Manager at CarGurus since July 2017, Serena specializes in providing sales and operational support for prominent automotive brands including Kia, Lexus, and Toyota. Prior roles include Campaign Manager at Chive Media Group, where Serena facilitated digital media campaigns for direct and inside sales accounts, and Partner Development Manager at PK4 Media, where strategic partnerships and media planning were key responsibilities. Serena's career also encompasses positions in sales planning and client services at Craveonline Media and digital media planning at Ignited, contributing to a robust skill set in client relations, campaign optimization, and digital strategy execution. Serena holds a B.A. in Psychology from UCLA.