Brien Baumgartner

Brien Baumgartner, MBA, serves as the Retention Marketing Manager at Carhartt since April 2017, where responsibilities include coaching and mentoring team members, overseeing budget and KPIs, and connecting marketing investments to brand outcomes. Previous roles at Carhartt include Loyalty Manager and Associate Marketing Manager, focusing on loyalty program operations and developing strategic marketing initiatives. Prior to Carhartt, Brien spent time at Shinola as an Email Marketing Specialist and at Olympia Entertainment, managing digital marketing for the Detroit Red Wings. Early career experience includes significant roles at Cumulus Broadcasting and WDBM-East Lansing, with a strong foundation in marketing and promotions. Brien holds a BA in International Relations from Michigan State University and an MBA from Wayne State University.