Louise Woods

Louise Woods possesses extensive experience in marketing, fundraising, and product management, demonstrated through various leadership roles. Currently serving as Marketing Group Manager and National Manager for Events and Community Fundraising at The Smith Family since 2018, Louise drives campaign strategy, budget preparation, and digital marketing initiatives. Concurrently, Louise holds the position of Fundraising Manager at Caritas Australia. Prior experience includes over a decade at Cancer Council NSW, where responsibilities included managing community events and coordinating cross-functional teams. Earlier roles at Pacific Brands encompassed product and brand management, innovation, and team leadership for recognized brands such as Berlei and Bonds Underwear.