Sam Greenslade

Global Sector Lead at CARMA

Sam Greenslade is an experienced professional in sales and account management, currently serving as Global Sector Lead at CARMA since October 2023. Prior to this role, Sam held the position of VP, Corporate Enterprise at GWI, where responsibilities included providing global enterprise accounts with audience research across over 50 markets. From June 2020 to November 2021, Sam was Head of Sales at Helastel, leading a team to deliver custom software solutions for business agility. Earlier, Sam was Head of Sales for Global Strategic Accounts at Cision, focusing on media intelligence solutions for enterprise clients. Additional experience includes senior roles at Gorkana, EMAP, and the Financial Times, where Sam developed expertise in media intelligence, B2B marketing, and multi-channel advertising solutions.

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