Carnegie
Kathi Swanson is the founder of CLARUS—A Carnegie Company, established in October 1988, where Kathi has served as President and Strategic Advisor. Under Kathi's leadership, CLARUS Corporation became the first marketing research firm to focus on community colleges, evolving into a leader in marketing, research, and branding for this sector. Prior to founding CLARUS, Kathi worked as a Marketing Manager at Performance Criterion and as a Professor of Marketing at Chadron State College. Kathi holds a Doctor of Philosophy (Ph.D.) in Marketing from Texas A&M University and a Master of Business Administration (MBA) in Marketing from Northeast Louisiana University.
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Carnegie
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For more than 30 years, Carnegie has been a leader and innovator in higher education marketing and enrollment strategy, offering groundbreaking services in the areas of Research, Strategy, Digital Marketing, Lead Generation, Slate Optimization, Student Search, Website Development, and Creative that generate authentic connections.