John Caswell

John Caswell is an account executive at Carousel Digital Signage. Prior to this, they spent eleven years as regional sales director at Sonic Foundry. In this role, they were responsible for the growth and expansion of Mediasite use for Higher Education and Clinical use cases throughout the Mid-Atlantic region.

During their time at Sonic Foundry, many clients grew their overall Mediasite use and Mediasite deployments exponentially, making Mediasite utilization a mission critical deliverable for their respective institutions. In fact, several larger Institutions chose to unify their video/Academic Video/video communications with Mediasite and many moved their entire Mediasite deployment to Sonic Foundry’s Hosted Cloud Services.

Due to the extensive use of Mediasite and Sonic Foundry’s Hosted Cloud Services, many of Caswell's clients were well positioned to respond to the current COVID-19 crisis by using the Mediasite Platform to create, deliver and secure Academic Video and to empower faculty and students to create and manage Academic Content easily, during this exceedingly turbulent time in Higher Education.

Caswell attributes the historic success of their clients to the extraordinary support and dedication of the talented professionals that they have been fortunate to work with throughout the Sonic Foundry organization. John looks forward to continuing these existing client partnerships while working hard to grow Mediasite adoption and expansion by new clients that can truly benefit from Mediasite solutions.

John Caswell's educational career includes a BA in English from The University of Kansas and Gilford High School.

John Caswell reports to Chris Brama, VP of Sales. John Caswell works with Ross Schulz - Account Executive, Terra Crawford - Director of Sales Operations, and Pete Tufigno - Account Executive.