Elian Ricaud

Responsable CRM / Data Marketing

Elian Ricaud has extensive experience in CRM and data marketing, currently serving as Responsable CRM/Data Marketing at Carrefour Banque & Assurance since September 2016. Prior to this role, Elian worked at Pierre & Vacances Center Parcs Group from July 2010 to April 2016 as Responsable Datamining, focusing on campaign optimization, customer segmentation, and IT/CRM project management. Earlier in the career, Elian was employed at SFR from January 2005 to July 2010 as Responsable Web Analytics and Responsable d'Etudes Marketing, where responsibilities included defining KPIs, analyzing web campaign performance, and developing automated scoring systems. Elian holds a Master's degree in Statistiques from Université Lyon II, completed in 1996.

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