Carrefour Italia
Francesca Ferrero is a Junior E-Commerce Category Manager at Carrefour Italia since October 2021, bringing valuable experience from previous roles including Junior Project Manager at QMI and Socio at MARKETERs Club, a national association focused on marketing and business innovation. Francesca served as an Editor for the Big Bang Book 2021 at Kotler Impact Europe and completed an internship at West of England Combined Authority, where responsibilities included investor research and social media management. Educational achievements include a Master's degree in Marketing and Communication from Università Ca' Foscari Venezia and a Bachelor's degree in International Economics and Marketing from the University of Modena and Reggio Emilia. Francesca possesses strong adaptability in multicultural environments and enhanced skills in multimedia communication and CRM systems.
Carrefour Italia
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The Carrefour Group operates in Italy with 1,450 shops in 18 regions, with four format: Carrefour Hypermarkets, Carrefour Market, Carrefour Express and Cash and Carry (Docks Market and GrossIper brands). The online shopping service and quick commerce in partnership with Deliveroo Hop in Milan is available, according to an omni-channel approach continuously developing. Carrefour Italia is the leading franchising company in the Italian large-scale retail trade, with over 1,000 shops run by franchisees and agreements with over 340 small and medium-sized Italian businesses. Guided by a full focus on customer and a propensity for innovation, Carrefour Italy pursues every day, according to the #ActForFood programme, its goal: achieve the Food Transition for all, making available quality, healthy and affordable food. All this results in a constant commitment to the promotion of local products and, thanks to its membership of the Carrefour Group, into a significant number of Italian products sold all over the world. All the company's strategies are driven by the desire to promote sustainable development and consumption models, with a view to protecting the environment and biodiversity and contributing to reducing food and energy waste. Carrefour Italia currently employus more than 15,000 employees and is committed to ensuring safety, inclusion and equality in the workplace. In 2022, Carrefour Italia has gained the recognition as a "Top Employer" for the fifth consecutive year. In 2020, it was named one of the 20 most inclusive companies in large scale sector at the Diversity Brand Summit. For over twenty years, it has worked with the Banco Alimentare Foundation in support of the Colletta Alimentare (Food Collection) to donate essential foodstuffs to those most in need. It works alongside Too Good To Go to reduce food waste: in 2021, we sold 260 thousand Magic Boxes, saving over 650 tons of CO2.