Jen Abboud-Smith

Jen Abboud-Smith has held various roles in the field of marketing and digital strategy. Jen currently works as the Senior Vice President of Consumer Marketing at Carson Group, where they lead teams responsible for generating high converting content, executing strategic marketing plans, and driving sales interactions to attract new customers. Prior to this, Jen served as a Board Member at Jen Is Safe (SIS) #saveforgottengirls. Jen also has experience working at Vanguard, where they held roles such as Head of Advice & Offer Marketing and Head of Marketing for Personal Advisor Services & Ultra High Net Worth. At Amazon, Jen held multiple positions including Head of Marketing for Delivery Experience and Senior Marketing Manager for Delivery Experience Programs. Jen also worked at Apple Leisure Group as the Director of Digital Strategy and at QVC in various marketing and optimization roles. Jen's earliest work experience was as a Communications Assistant and later Communications Coordinator at Eastern University, where they also worked as a Web Manager responsible for the university's web pages.

Jen Abboud-Smith obtained a Bachelor's degree in Communication from Eastern University from 2000 to 2004. Jen then pursued a Certificate in Web Development from Delaware County Community College between 2005 and 2006. Later, they earned an MBA in Marketing from Penn State University from 2007 to 2011. Additional certifications include a Certified Scrum Product Owner (CSPO) from Scrum Alliance in August 2020, as well as various marketing and coaching certifications obtained from platforms such as LinkedIn and Coursera, with the most recent certification expected in 2024 from Peking University in Chinese for HSK 3 PART I.