Garrett Rent

Senior Director, Growth Marketing at Cartera

Garrett Rent has extensive experience in marketing and growth within various companies. Garrett began their career at Upromise, a college savings loyalty program, where they held roles as Manager and Senior Manager of Online Acquisition. Garrett was responsible for driving traffic and revenue through various marketing strategies. Garrett then joined Sallie Mae as a Senior Manager of Search Engine Optimization (SEO), overseeing SEO efforts across multiple websites.

Garrett went on to work as a Senior Manager of SEO at Sokolove Law LLC and d50 Media before becoming the Director of Marketing at Krush, Inc. and HitBliss. Garrett then founded their own marketing company, BrickFront Marketing, where they served as Principal and Founder.

In 2013, Garrett joined ThirdChannel as an Advisor and later joined Clearsurance in a similar role. In 2015, they joined Cartera, a B2B2C tech company, as a Director of Acquisition Marketing, and later became the Senior Director of Acquisition Marketing. Garrett played a key role in the development and growth of Cartera's B2C product, Splender.com.

Throughout their career, Garrett has demonstrated expertise in driving revenue, optimizing marketing funnels, managing external vendors, and collaborating with cross-functional teams. Garrett brings a strong background in strategic testing, optimization, and customer journey analysis.

Garrett Rent holds a Bachelor's degree in Entrepreneurship/Marketing from Babson College. In addition, they have obtained several certifications, including the Google Analytics Individual Qualification from Skillsoft in June 2023 and the Introduction to Generative AI from Google Cloud Skills Boost in June 2023. Garrett is also enrolled in the Brand Management: Aligning Business, Brand and Behaviour course at the University of London and has completed the Management Training for Executives program at Boston University. Furthermore, Garrett has pursued a Web Designer Certificate Program at Boston University.

Links

Previous companies

Clearsurance logo
D50 Media logo
Upromise logo
Sallie Mae logo
ThirdChannel logo

Timeline

  • Senior Director, Growth Marketing

    January, 2023 - present

  • Senior Director Acquisition Marketing

    September, 2019

  • Director Acquisition Marketing

    February, 2015