Casanova//McCann
William Gomez Guapacha Pierce has a strong background in strategic planning and brand management in the advertising industry. William started their career as an Account Coordinator at Asher & Partners in 2000, and later worked as an Assistant Account Executive at Equity Marketing in 2001. In 2002, they joined McCann Worldgroup as an Account Executive. William then moved on to Conill Advertising, where they served as an Associate Strategic Planning Director from 2004 to 2010. At d exposito & Partners, they held the role of Associate Strategic Planning Director from 2010 to 2011, leading strategic efforts for Hispanic marketing, including projects for McDonald's, Mazda, and ConAgra Foods. William then joined Arnold Worldwide as a Brand Planning Director from 2011 to 2014. Currently, they serve as the EVP and Chief Strategy Officer at Casanova//McCann, a position they have held since 2014.
From 1995 to 1999, William Gomez Guapacha Pierce attended The University of Georgia, where they earned a Bachelor of Science degree in Psychology & English Literature.
This person is not in any offices
Casanova//McCann
Casanova//McCann is a woman-owned, minority-owned, full-service advertising agency specializing in reaching Hispanic consumers. Based in Southern California with offices around the country, we are one of the top Hispanic agencies in the U.S. We translate culture into business impact by getting to the heart of culture, and we create ideas that move people and brands.