Megan K. is a marketing professional with extensive experience in content strategy and product marketing across various industries, including SaaS, eCommerce, and fintech. Notable positions include Content Strategist at Clio, where Megan drove lead generation through strategic conversion copy initiatives, and Product Marketing Manager at Help Scout, focusing on product launches, customer marketing, and content writing. Previous roles involve foundational marketing work at Rewind and Rethink Solutions Inc., as well as freelance copywriting under Megan Smith Marketing Services. Currently, Megan contributes to Caseware's global product marketing efforts. A graduate of the Telfer School of Management at the University of Ottawa with a Bachelor of Commerce in Marketing, Megan brings a combination of strategic insight and creative execution to drive demand and revenue.
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