Hélène Franz

Hélène Franz has extensive experience in marketing and category management within the food and beverage industry. Currently serving as a Category Manager at Castel Frères, Hélène focuses on developing the wine category for specialized sales channels, analyzing market needs for distributors and restaurateurs. Previous roles include responsibilities as a marketing group leader at Castel Frères, managing dairy product portfolios at ANDROS Restauration, and operational management of product lines at Groupe SAVENCIA. Hélène also has a strong background in project management and product launch strategies, complemented by a robust academic foundation in marketing and management from esteemed French universities.