Mustafa Goncuoglu

Mustafa Goncuoglu, M.Sc., currently serves as a Product Portfolio & NPI Specialist for Castrol in the META region since May 2021, playing a key role in cross-functional NPI initiatives and product-related project leadership. Previous roles at Castrol include CVO/HD Marketing Channel Executive and Ukraine and Central Asia Marketing Executive, where responsibilities encompassed new product implementation, marketing planning, brand activation, and local communication adaptations. Prior to rejoining Castrol, Mustafa held the position of Export Analyst at LUKOIL, overseeing lubricant and export operations in Ukraine and the Middle East. Additional experience includes marketing specialist roles at Castrol and BP, a financial analyst position at BOES Construction, and an assurance trainee role at PwC, complemented by substantial educational credentials from Middle East Technical University and University of Twente.