Abby Sliger

Director of Brand & Marketing at CASTUS

Abby has a background in international business and product development, with 10 years of experience in retail and consumer goods. She spent 5 years working in the Juvenile Industry at 4moms where she grew international sales and brand awareness in the UK. As a member of DICK’s Sporting Goods Product Development Team, Abby drove product strategy focused on delivering innovation, profitability, and private brand penetration. As a Director of Business Development and Brand Strategy at CASTUS, she focuses on building the CASTUS brand and identifying opportunities for new partnerships.‍‍

Abby graduated from Allegheny College with a Bachelor of Arts in Communication Arts and a minor in Economics. At Graduation, she received the Philo-Franklin Oration Prize: an award given to one member of each graduating class for outstanding achievement in the field of speech communication.


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