Catalyst Entertainment Technology
Amber French has a diverse work experience spanning various industries and roles. In 2018, they worked as a Dealing Representative and Private Capital Professional at STEVLOC Management Inc., where they focused on preserving capital and creating wealth for investors.
In 2020, Amber became the Chief Executive Officer of Supply+Protect Inc., a not-for-profit organization that was Canada's largest marketplace for locally-made personal protective equipment (PPE) during the COVID-19 pandemic. Amber successfully helped Canadian businesses reopen safely by connecting them with over 40 Canadian manufacturers on the platform. Amber'srole at Supply+Protect ended in April 2021.
In the same year, Amber became a Co-Founder of Archangel Network of Funds, a consortium of superangels and venture capitalists based in the Toronto-Waterloo Innovation Corridor. The network's goal is to make angel investing more accessible and support Canadian startups in scaling into global markets.
In 2020, they also took on the role of Director of Capital Services at Communitech, where they served until January 2022. Communitech is a tech hub in Waterloo that helps tech companies start, grow, and succeed.
In 2021, Amber continued their involvement in the tech industry by becoming a Member of C100, a non-profit organization that supports Canadian tech entrepreneurs. Amber also co-founded Catalyst Commons, a 70,000 square-foot co-working space in the heart of Waterloo Region.
Amber's most recent venture is Catalyst Entertainment Technology, where they serve as a Co-Founder. This project is still in progress, with details about its nature and achievements yet to be revealed.
Amber French obtained their Bachelor of Science degree from the University of Waterloo between the years 2001 and 2005. Apart from their degree, they also hold a certification in Exempt Market Proficiency from the IFSE Institute. The details regarding the month and year of obtaining this certification are not provided.
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Catalyst Entertainment Technology
Catalyst Entertainment Technology creates micro theme parks by converting content into exciting immersive experiences. CET is the only entertainment company with the capability of delivering free-roam vehicular experiences while fully immersed in virtual worlds. Amusement parks are a $51B global market, attracting over 200M attendees in 2020.It's obvious that consumers want exciting and immersive experiences: Companies like Disney have leveraged their theme parks to build brand loyalty and franchise popularity through immersive transmedia storytelling. However, most media companies and consumer brands cannot easily convert their digital content into physical experiences: It’s expensive and hard!CET is able to partner with any content provider, converting their digital content into virtual landscapes and experiences that seamlessly integrate with our proprietary, free-roam holonomic robot (think real-life Mario Kart). Our vehicle is able to move in any direction, including accelerating while rotating, and is able to replicate motion of vehicles (car, boat, spacecraft, tank, snowmobile, etc). The vehicles have two modes, “driver” (consumer has full control) or “ride” (CET has full control), making these micro theme parks attractive for the largest range of ages/heights. With a single system and geographical footprint, guests benefit from endless immersive virtual experiences like never before.In addition, CET will be the first E-Sports enabled platform of its kind, where players in different locations can play against each other (persistent leaderboards) or play against each other in real time. We have provisional patents filed, including asynchronous starting capabilities, which maximize throughput.CET is founded by a trio of experienced entrepreneurs with demonstrated track records. The first location is slated to open Q1 2023, with plans to franchise globally through 2024.