Craig Roderick

Craig Roderick is a seasoned creative professional with a diverse background in leadership roles across various agencies. As the Creative Director and Founder of Catch A Fire since December 2017, Craig spearheads initiatives promoting ethical brands. Prior to this, Craig served as Creative Director at Southpaw from April 2014 to June 2018, playing a critical role in establishing the agency and managing notable clients including Dunkin' Brands and Johnnie Walker. Craig's extensive experience in the creative field also includes positions at Nexus/H, banc, Young & Rubicam, own&p, WCRS, and The Leith Agency, all focusing on art direction and creative strategy. Craig holds a Bachelor's degree in Advertising from The Manchester Metropolitan University.