Caterpillar
Melissa Smallenberger has over 26 years of experience in marketing technology and digital intelligence, currently serving as Senior Manager at Caterpillar Inc. from December 2019 to December 2023, where prior roles included Digital Product Manager and Principal Software Engineer. Before Caterpillar Inc., Melissa worked at McDaniels Interactive (formerly ie-media) for 18 years, holding positions such as Interactive Director and Production & IT Director. Melissa earned a Bachelor of Science Degree in Marketing and Computer Science from North Central College, where involvement included serving as a representative for the American Marketing Association.
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