Jason Lord

360 Integrated Account Lead at CBC/Radio-Canada

Jason Lord has a diverse range of work experience in the media and advertising industry. Jason started their career as an Account Executive at Rogers Communications from August 2011 to March 2014. Jason then worked as a Digital Media Strategist at EQ Works from March 2014 to September 2014. Following that, they served as the Director of Sales at AcuityAds Inc. from September 2014 to March 2016. Jason then joined Wave Digital Media Inc. as the Director of Digital Media Sales from March 2016 to February 2017. Afterward, they worked as a Senior Account Executive at Cue Digital Media from March 2017 to February 2021. Currently, they are with CBC/Radio-Canada, where they started as an Integrated Account Lead (IAL) in February 2021 and is now the 360 Integrated Account Lead, handling both digital and broadcast accounts starting from April 2023.

Jason Lord holds a Bachelor of Commerce - BComm (Hons.) degree in Marketing from the University of Manitoba. Jason has also obtained additional certifications, including an IAB Interactive Leadership Certificate and a Digital Media Sales Certificate (DMSC) from IAB Canada in 2015.

Links

Previous companies

illumin (AcuityAds Inc.) logo
Rogers Communications logo
EQ works logo

Timeline

  • 360 Integrated Account Lead

    April, 2023 - present

  • Integrated Account Lead (ial)

    February, 2021