Kashif Rafique

Kashif Rafique is a seasoned marketing professional with extensive experience in strategic sales and marketing roles, currently serving as the Marketing Director for Coca-Cola CCI in Iraq since July 2015. Kashif has a proven track record in brand management, driving revenue growth, and optimizing in-store execution across multiple channels. Previous roles include Territory Commercial Manager in both Multan and Lahore, where strategic initiatives were led to maximize business growth. Prior to that, Kashif held various positions at RB and Coca-Cola Beverages Pakistan Ltd, including National Key Accounts Manager. Educational credentials include a Master of Public Administration in Marketing from the University of the Punjab and a diploma in Computer Science.