Elizabeth Hew is an experienced professional with a strong background in sales strategy and performance management. Currently serving as Head of Sales Strategy & Performance Management at Celcom Axiata Berhad since October 2016, Elizabeth leads a team focused on developing and implementing commercial strategies aligned with business objectives. Prior experience includes various management roles at DHL Express Singapore, where responsibilities encompassed sales planning, development, and training, as well as revenue growth initiatives. Additional experience includes sales management positions at Swatch Group Malaysia, Levi Strauss Malaysia, and Autocomp Sdn Bhd. Elizabeth holds a Master's degree in Business Administration from the University of South Australia and a Graduate Diploma in Marketing from CIM.
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