Joann Liew is an experienced campaign manager with a strong background in the telecommunications industry and customer relationship management. Currently serving as a Campaign Manager at Celcom Axiata Berhad since February 2018, Joann specializes in executing targeted postpaid revenue uplift campaigns utilizing various strategies. Previously, Joann held the same title at U Mobile, where responsibilities included formulating marketing campaigns and managing operational elements related to ad-hoc initiatives. Joann's career began at Public Bank as a Recovery Clerk and progressed through several roles, including Manager of Customer Relationship Management at RHBInvest, where end-to-end campaign management was a key focus. Joann's educational background includes a Bachelor of Arts in International Business from the University of East London and a Diploma in Business Administration and Management from Stamford College.
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