Julien Scheubel is an accomplished marketing professional with extensive experience in brand management across several high-profile companies. Currently serving as the Head of Brand Marketing at CELSIUS since January 2025, Julien previously held multiple roles at Lacoste from January 2019 to June 2024, including Global Brand Director and Global Head of Brand Activations & Strategic Planning, where responsibilities centered on brand elevation strategies, global collaborations, and campaign activations. Earlier experience includes Brand Manager France at Vans, where Julien managed regional brand strategies and marketing mix, as well as roles at Red Bull and Vans, focusing on brand marketing and event management. Julien holds educational credentials from Iscom and EGC, enhancing expertise in strategic brand positioning and marketing initiatives.
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