Marcelle Lacy

Marcelle Lacy, MBA, is a strategic marketing leader and brand builder currently serving as VP of Shopper Marketing at CELSIUS. They have previously held key positions at The Coca-Cola Company, where they led the innovation and marketing strategy for the McCafe brand and drove successful rebranding efforts for Gold Peak. Their experience also includes roles as Director of Brand Marketing & Innovation at Community Coffee and Global Director of Brand Strategy & Commercial Performance at IHG Hotels & Resorts. Marcelle began their career at Georgia-Pacific LLC, where they achieved consistent success in exceeding sales goals across various product categories. They are currently pursuing a degree in Merchandising/Marketing from The University of Georgia.