Roberto Rodriguez III is an experienced sports marketing professional currently serving as a Sports Marketing Specialist at CELSIUS since May 2023, having previously held the role of Sports Marketing Coordinator. Prior to this position, Roberto worked as a Paddock Operations Officer for the F1 Crypto.com Miami Grand Prix from February to May 2023, and as an Event & Game Operations Assistant with the Orange Bowl Committee from September 2022 to March 2023. Additionally, Roberto served as an Operations Assistant for ESPN during the Boca Raton Bowl in late 2022. Roberto began their career at The University of Alabama, where they were a Student Trainer/Manager for the UA Track and Field Team from July 2019 to July 2021. Roberto holds a Master of Business Administration in Sports Management from Florida Atlantic University and a Bachelor's degree in Kinesiology and Exercise Science from The University of Alabama.
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