Mahmoud Bouguermouh

Mahmoud Bouguermouh is an experienced professional in sports business and media, currently serving as International Business Development Manager at Celtic Football Club since April 2023. Prior roles include Broadcast Venue Manager at HBS, overseeing TV production for major football events, and General Manager at OFFSIDE Agency, where responsibilities spanned sports advertisement counseling, athlete brand management, and sponsorship negotiations. Mahmoud also produced and co-hosted a weekly sports TV show for Algerian National Television and held key marketing and advisory roles for events such as the Mediterranean Games and the Youth and Sports Ministry. Academic credentials include an ongoing Football Industries MBA from the University of Liverpool and multiple degrees in Sports Law and Business from Aix-Marseille University.