Andrea Heredia Canales

Andrea Heredia Canales is an experienced professional in commercial management and marketing, currently serving as the Jefe comercial de marcas propias no comestibles e importaciones at Cencosud S.A. since July 2023. Previous roles include Sub gerente de marcas propias e importaciones at SMU S.A., and Jefe de Marcas Propias e Importaciones at Lindcorp, where responsibilities encompassed product development, exclusive imports, and strategic market initiatives. Andrea's background features significant expertise in managing marketing campaigns, e-commerce strategy, and supplier relations, complemented by an International MBA from UIBE and a degree in Business Administration from Universidad del Pacífico. Early career experience includes roles at GSK and EY, focusing on brand marketing, finance analysis, and assurance services.