Tracey Gibb

Lead Customer Experience Researcher at Centene

Tracey Gibb is an accomplished market research professional currently serving as the Lead Customer Experience Researcher at Centene Corporation since June 2024. Previous experience includes a role as a Consumer Insights Contractor at La-Z-Boy Incorporated, where responsibilities encompassed brand health tracking and innovation evaluation. Tracey held various leadership positions at HLK, including Director of Qualitative Research and Senior Manager of Qualitative Lead, and contributed significantly at Ipsos North America as a Senior Qualitative Consultant and Moderator. Other notable positions include Senior Director of Market Research at GOJO Industries and Senior Manager of Consumer & Market Insights at The J.M. Smucker Company. Tracey began a career in insights and research with roles at Nestle, Orbitz, and Kraft, and holds a Master's degree in Psychology from Bowling Green State University and a Bachelor's degree in Psychology from Ohio University.

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