Lee Orenshtein Tabibian

Lee Orenshtein Tabibian has a strong background in product design, with experience in both UX and UI design.

Starting in 2017, Tabibian worked at Playscape - Learn different, where they collaborated with an art director to design websites, educational programs, and quizzes for various companies. During this time, they also designed a product called Squick, which was a quizzes and surveys system.

In 2019, Tabibian joined Matrix Experience as a Product Designer. Here, they designed apps, websites, and other digital products for clients such as Habeinleumi, Ministry of Health, Sheba, Harel, and Isracard. Lee played a pivotal role in building the Design System for Harel Insurance company and led the UX/UI design of their digital products.

In 2020, Tabibian took on a side project called Communi, where they co-created an app aimed at mediating sales between farmers/small producers and consumers during the onset of the Coronavirus pandemic.

More recently, Tabibian joined Centrical in 2021 as a Product Designer. In this role, they focus on designing features using UX processes, including research, interviews, user journey mapping, user flows, usability testing, and data analysis. Lee also took on the responsibility of building Centrical's Design System and collaborated with product managers and developers. Lee regularly presents their work to the board and conducts company-wide design presentations.

Lee Orenshtein Tabibian completed their Bachelor of Design in Design and Visual Communications from the Holon Institute of Technology from 2014 to 2018. Additionally, they also created a design portfolio through 6B Studio - 6B סטודיו to meet the requirements for their B. Design degree, although the start and end year for this experience are not provided.