Pâmela Basso

Pâmela Basso is a seasoned marketing and digital business strategist, recognized for founding TON Marketing & Digital in March 2007. This agency specializes in comprehensive marketing and communication services. In addition, Pâmela co-founded Empreenda Tech in June 2020, focusing on digital transformation solutions for small businesses. As a consultant at Sebrae PR since August 2019, Pâmela has contributed to various initiatives aimed at empowering entrepreneurs, particularly women. Pâmela also serves as a professor at Centro Europeu and as an ambassador for Mulheres no E-commerce. With a background in journalism and business administration, Pâmela holds an MBA from USP/Esalq, emphasizing physical and online retail. Past roles include founding ANIASTORE and Oi Caixinha, a social business aimed at fostering interactions between parents and children with disabilities.