Vijay Kumar Mikkilineni serves as the General Manager of Brand & Marketing for the Ecommerce Business at Centuary Mattress since March 2023, specializing in integrated brand and retail management. With a robust background in brand management and retail marketing, Vijay has excelled in analyzing market trends and enhancing revenue growth across various channels. Prior to Centuary Mattress, Vijay held significant roles at TCL Electronics India, where achievements included leading the company to become one of the top four brands in India between 2018 and 2022 as Head of Sales & Marketing. Additional experience includes key positions at Sony India Private Limited and Skyworth India Electronics Pvt. Ltd. Vijay holds a General Management Programme degree from the Indian School of Business, as well as a PGDM in Marketing from Dhruva College of Management.
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