Babba (Canales) Rivera

Babba (Canales) Rivera is an experienced professional with a diverse background in various industries. Babba is currently the Founder & CEO of Ceremonia, a clean hair care brand rooted in Latinx heritage. Prior to this, they held roles as a Board Member at Gina Tricot AB and ATP Atelier. Babba also served as a Judge at The Webby Awards from 2017 to 2022.

In the past, Babba was the Group CEO of bybabba, a brand marketing agency specializing in direct-to-consumer brands. Babba co-founded HER USA, a community that connects women leaders and changemakers. Additionally, Babba served as a Member of the Board of Directors at LeoVegas, an innovation leader in mobile gaming entertainment.

Earlier in their career, Babba held positions at Away as the Director of Brand Marketing and at Uber as a Lead Marketing Manager, Partnerships. Babba played a crucial role in launching Uber in Stockholm and successfully establishing it as the fastest-growing launch city. Babba also co-founded Bonocle, the world's largest independent eyewear blog.

Overall, Babba (Canales) Rivera's work experience showcases their expertise in brand marketing, leadership, and entrepreneurship across various industries.

From 2010 to 2012, Babba (Canales) Rivera attended Sälj & Marknadshögskolan, where they pursued a degree in International Sales & Marketing. No specific field of study was mentioned.