Tracey Erickson

Sr Executive Vice President, Marketing at Certified Angus Beef LLC

Tracey Erickson has a diverse and extensive work experience. Tracey started their career at Certified Angus Beef LLC in 1992 and currently holds the position of Sr Executive Vice President, Marketing, where they lead a team to enhance the brand's recognition globally. Prior to their current role, they served as the Executive Vice President, Marketing, and Vice President, Marketing, where they contributed significantly to the company's growth through various marketing initiatives, including the development of advertising campaigns, consumer research, and the launch of new product lines. Additionally, they were responsible for overseeing international distribution and expanding the brand's presence in multiple countries. Tracey also served as an Executive Committee Member at the U.S. Meat Export Federation and as a Human Nutrition Committee Member at the National Cattlemen's Beef Association.

Tracey Erickson completed their Bachelor of Science (BS) in Animal Science from Colorado State University from 1988 to 1991. Tracey then pursued their Master of Agriculture in Beef Industry Leadership from the same university, from 1991 to 1993.

Links

Timeline

  • Sr Executive Vice President, Marketing

    August, 2020 - present

  • Executive Vice President Marketing

    September, 2019

  • Vice President Marketing

    August, 2000

  • Assistant Executive Director

    March, 1997

  • Director International

    July, 1992

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