Sales and Marketing Operations

The Sales and Marketing Operations team at Certinia focuses on optimizing the company's sales processes and enhancing marketing strategies to drive growth. They collaborate closely with sales leadership to develop effective sales enablement tools and strategies, while also supporting targeted marketing initiatives to generate leads and boost customer engagement across diverse markets. Through data analysis and strategic planning, the team ensures alignment between sales and marketing efforts, ultimately contributing to the overall success of Certinia's Services-as-a-Business platform.