Bohunka Wheeler

Marketing, Crm, Personalization

Bohunka Wheeler is an experienced marketing and operations professional with a focus on CRM and personalization. Currently employed at Česká spořitelna since February 2025, Bohunka leads the strategy, design, and execution of personalized financial product offers, along with marketing operations setup. Prior experience includes a tenure at Microsoft from July 2012 to January 2025, working as a Content Program Manager and supporting marketing communications in Western and Central Eastern Europe. Bohunka also served as an Operations and Readiness Consultant at Wunderman Thompson from October 2022 to November 2023, and held a senior marketing consulting role at ŠKODA AUTO a.s. from September 2018 to September 2022. Bohunka holds an Ing. degree in Marketing, Management, and Business from Czech University of Life Sciences Prague and has foundational education from the Business Academy in Klatovy.

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