Yohan Aluthwala

Yohan Aluthwala is a seasoned CRM Marketer with extensive experience in digital marketing and consumer relations. Currently serving as a Senior Associate at Chalhoub Group since May 2020, Yohan is responsible for developing and refining multi-channel Consumer Relations strategies and digital marketing campaigns for the MUSE loyalty program. Prior to this role, Yohan worked at Aimia Inc from May 2014 to May 2020 as a Programme Executive, focusing on digital project specifications and UI/UX design, along with routine updates on the airmiles system. Yohan's career began as a Web Designer at Workerbee from January 2009 to April 2014, where responsibilities included creating visually appealing web designs tailored to client specifications. Yohan holds a Bachelor of Computer Science from the University of Sri Jayewardenepura and a certification in IBM Marketing Cloud - Fundamentals, CRM from IBM.