Challenge Dairy Products, Inc.
Michael Burdeny is an accomplished marketing executive with extensive experience across various leading companies in the consumer goods and technology sectors. Currently serving as President of Challenge Dairy Products, Inc. since February 2020, Michael previously held the position of Global Head of Marketing at Blue Diamond Growers, where brand strategy and marketing execution were led for key product lines. Prior roles include VP of Marketing at Speck Products, Global Marketing Director for Norton Security products at Symantec, and Brand Manager roles at Procter & Gamble, focusing on notable brands like Pringles and Clairol. Michael's foundation in product management stems from early experience at Mattel and L'Oreal, supported by an MBA in Marketing from McGill University.
This person is not in the org chart
This person is not in any teams
Challenge Dairy Products, Inc.
Challenge Dairy Products, Inc. is a cooperative association responsible for the marketing and distribution of dairy products produced from 450 large family-owned dairies. Challenge Dairy has had a tradition for natural, quality dairy products since 1911. Challenge Butter is the largest selling brand in the West. Challenge also markets Danish Creamery Butter, a strong brand in Southern California and the San Joaquin Valley. Very early, the management of Challenge recognized the elements of successful butter marketing: consistent quality, consistently promoted. By refusing to sell any butter that did not meet the highest standards, Challenge built a reputation for quality throughout the Western States.