Ilan Tito

Head, Ecommerce at Chameleon Collective

Ilan Tito spent the past 18 years focused on retail innovation, with an emphasis on digital strategy, ecommerce leadership and merchandising. In the early online days, he launched and managed ecommerce for many leading fashion and luxury brands at Neiman Marcus Direct including Michael Kors, Valentino, Salvatore Ferragamo, David Yurman and Juicy Couture. He later joined YOOX to start and run their Monobrand Division globally. Ilan’s consulting work is focused on interim leadership, digital transformation, merchandising strategy and execution. He has held interim leadership roles for clients including Theory, Cartier, MAC Cosmetics, Francesca’s, Robert Graham and John Hardy. Past projects include developing a global ecommerce assortment strategy for Baccarat, developing and executing a third party brand curation strategy for Bonobos and developing and executing a digital transformation roadmap for multiple retailers. He has also been an advisor to a number of startups and digitally native brands including Stantt, Snowe, MouthMedia Network, LiveStory and Refinery29. Ilan excels at helping brands tell a unique and compelling story through their product and content.

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Timeline

  • Head, Ecommerce

    Current role

  • Interim Head of E-commerce & Digital Transformation Strategist

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