Dawn Anderson is a seasoned marketing research professional currently serving as the Senior Director of Research & Insights at Champion Home Builders, Inc. since August 2025. With extensive experience in marketing research, Dawn has held significant positions, including Principal and Consultant at Forefront Insights since March 2018 and Senior Director of Strategic Insights at Ameriprise Financial Services, LLC from February 2019 to July 2025. Prior roles include Senior Consumer Insights Leader at Vista Outdoor Inc., Manager of Consumer Insights at Polaris Inc., Consumer Insights Manager at Sleep Number Corporation, and Senior Market Research Analyst at Andersen Corporation. Dawn's expertise spans qualitative and quantitative research techniques, product development, brand evaluation, and strategic insights across multiple industries, supported by a BA in Marketing and an MBA from the University of St. Thomas.
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