Brenda O'Sullivan

Brenda O'Sullivan has a diverse and extensive work experience in marketing and management roles. Brenda is currently the Global Marketing Director at Channel Mechanics, specializing in transforming channel program execution. Before this, they worked as the Head of Marketing at the same company, where they designed, deployed, tracked, and evaluated sales programs. Prior to Channel Mechanics, Brenda was a Digital Marketing Executive at GoBus.ie, the first non-stop motorway coach service in Ireland. Brenda also served as an Online Marketing Executive at Element Wave, a mobile software company specializing in Mobile Relationship Management. Additionally, Brenda worked as a Marketing Manager at Nile Lodge House, focusing on brand awareness and website traffic growth through SEO. Brenda started their career at ESS Ltd., first as a sales and marketing coordinator, and later progressed to the role of Training & Marketing Manager. Brenda also gained experience as a Marketing Executive and Financial Advisor at Canada Life, where they proactively managed a client base of over 150 clients.

Brenda O'Sullivan completed their MSc in Marketing Management from the University of Galway in 2002. Prior to that, they pursued a BBS degree in Marketing at the Galway-Mayo Institute of Technology from 1997 to 2001. Additionally, they obtained a certification in HubSpot Marketing Software from the HubSpot Academy in March 2022.