CHARGE
Kyle Richert is an accomplished marketing professional with extensive experience in developing and executing marketing strategies. Currently serving as Account Director at CHARGE since 2015, Kyle has designed and implemented various marketing initiatives, including program development and customer engagement. Previously, as Senior Marketing Manager, Kyle executed strategic campaigns utilizing market research and customer segmentation. Other roles at CHARGE included Marketing Manager, responsible for launching experiential marketing programs, and Marketing Coordinator, managing on-site events. Earlier experience as Account Executive at Green Savoree Racing Promotions involved enhancing client relations and sales efficiency through a new CRM system. Kyle holds a Bachelor of Science degree in Sport Management and Business from Ohio University.
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CHARGE
No matter the industry, sponsorship can be your most powerful marketing tool. Brands and properties may have similar and yet different sponsorship needs. Brands must continually connect with their customers and drive awareness. At the same time, properties increasingly rely on sponsorship to meet their revenue goals. Having an expert on your side who understands the issues from every perspective can make the difference in a successful sponsorship strategy. At CHARGE, we have over 15 years of experience helping brands and properties skillfully unlock the power of sponsorship. We know the right way to support our clients in solving sponsorship challenges and aid them in making informed decisions.