CHARLES & KEITH Group
Luciana Amaral is an accomplished professional with extensive experience in digital merchandising, e-commerce, and retail. Currently serving as the Head of Digital Merchandising and Content at CHARLES & KEITH GROUP, Luciana is responsible for setting the team's vision and leading digital content strategies. Previously, Luciana held key positions at ViSenze as the Fashion and Retail Industry Lead & Client Engagement Manager and as a Fashion Business Consultant, where contributions enhanced fashion shoppers' experiences. Luciana's career history includes co-founding MindSharing, and various managerial roles at C&A, where oversight encompassed merchandising, product development, and planning for multiple business units. Luciana's educational background includes a Master in Digital Management from Hyper Island and numerous certifications in e-commerce and digital marketing.
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CHARLES & KEITH Group
CHARLES & KEITH Group is headquartered in Singapore and has more than 700 stores and 4000 employees worldwide. Founded by siblings, Charles and Keith Wong, the Group manages the development of two premium fashion brands – CHARLES & KEITH and PEDRO.