Kanokporn - Jay Prachayaset

Head Of Digital Content Business Group at Charoen Pokphand Group Co.,Ltd.

Kanokporn - Jay Prachayaset currently serves as the Head of Digital Content Business Group at Charoen Pokphand Group Co., Ltd., focusing on utilizing technology and AI to enhance digital media experiences between Thailand and China since February 2025. Previously, Kanokporn held various leadership roles, including Chief Commercial Officer at Tencent Thailand and Country Manager for WeTV, overseeing business development and marketing for Tencent Video from January 2019 to January 2025. Additional experience includes serving as VP at GMM Grammy PLC and holding positions such as Head of Media Solutions at Sanook Online Limited, Sales Director at BECi Corporation Ltd. and Komli Media, and Sales Manager at Admax Network Co., Ltd. Kanokporn earned a Master’s degree in Multimedia Marketing from the University of Portsmouth between 2005 and 2007.

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