Ania Magdalena Nasser

Ania Magdalena Nasser, MBA has a diverse and extensive work experience across various companies. Ania Magdalena is currently working at Chedraui USA as the Sr. Director, Analytics & Insights. In this role, Ania serves as the voice of the customer for Chedraui USA grocery retail brands and is responsible for designing Loyalty Membership programs to drive traffic and sales. Ania Magdalena also utilizes customer database platforms for targeted marketing initiatives and serves as a data science expert, ensuring the adoption of analytical tools. Ania has successfully executed a digitization initiative resulting in significant cost savings and designed effective email marketing strategies.

Prior to their current role, Ania worked at Smart & Final as the Senior Director, Analytics & Insights. Ania Magdalena directed all marketing analytical efforts and played a crucial role in driving understanding of sales, traffic, and profitability. Ania also led the development of reporting, scorecards, and complex models to evaluate marketing initiatives and grow digital presence. Ania Magdalena has a strong background in customer and marketing analytics, including promotional strategies and budget/forecast models.

Before joining Smart & Final, Ania held positions at Los Angeles Times, Gateway, Mattel, and Autobytel. These roles involved overseeing yield management and business analytics, advertising administration and financial planning, and marketing strategy analysis.

Throughout their career, Ania has demonstrated proficiency in data analysis, customer insights, and strategic planning. Ania Magdalena has also gained experience in team management and cross-functional collaboration. Ania's work exemplifies their ability to drive tangible results, increase customer engagement and retention, and contribute to business growth.

Ania Magdalena Nasser, MBA has a Bachelor of Arts degree in Psychology from the University of California, Berkeley, which they completed from 1995 to 1997. Ania Magdalena also studied Political Science and Psychology at UC Irvine from 1993 to 1995. Ania obtained a Master of Business Administration (MBA) degree with a specialization in Finance from the California State University-Long Beach, College of Business in 2004 and 2005.