You Are: A brand, service, or retailer

You Need:
- To craft, tweak, or relaunch your brand strategy
- To build a go-to-market strategy for a product launch
- To streamline your customers’ path to purchase
- To gauge opinion on your current products or customer experience
- To increase sales with the right paid, owned, and earned channels
- To test and optimize your positioning, messaging, and creative
- To uncover and respond to marketing trends from your competitors, category, and consumer behavior
- To solve another problem with with a research-backed strategy that drives results

You Want Me:
Because I am foremost a problem-solver. Your goals, challenges, and strengths guide each stage of the process, so my efforts and thinking follow an efficient path to your desired result.

I bring an extensive set of insights & strategy skills, and over a decade of experience helping clients in a wide range of categories grow their business. What sets me apart are:

- Insight to understand your business, industry, and overall goals in a context that guides the strategy from planning to execution
- Resourcefulness to ask the right questions, find the best approach to answer them, and combine the findings with cross-industry knowledge
- Commitment not just to deliverables, but solutions

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