Imdad Ally Khan is an accomplished professional with extensive experience in category management and sales operations. Currently serving as Category Lead - Fresh at Cheetay since May 2021, Imdad previously held significant roles at Zameen.com as Senior Manager - Project Sales, where leadership of a 20-member team and management of a diverse portfolio of projects were central responsibilities. Prior to that, Imdad spent nearly a decade at METRO Cash & Carry Pakistan, notably as Senior Category Manager - Fresh, overseeing a PKR 10 Billion category, achieving record sales growth, and developing strategic partnerships. Earlier roles included positions at Pakistan Tobacco Company and Levi's Strauss Pakistan, where effective marketing strategies and territory management were key focuses. Imdad holds an MBA in Marketing from the Lahore School of Economics.
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