Cheribundi
Jan Twete is a seasoned professional in the sports industry, currently serving as the Senior Director of Sports Partnerships & Sales at Cheribundi, the Founder of Latitude Athletic Club, and the Vice President of International Partnerships at the International Soccer Academy, all since July 2025. Previously, Jan held the position of Director of Global Partnerships for the North America Region at VfL Wolfsburg, where responsibilities included identifying and developing partnerships aligned with the club's values and objectives. Jan also served as Manager of Global Partnerships in China, focusing on building relationships and exploring strategic partnership opportunities. Other notable roles include National Sales at Porsche and Business Relations at the University of Applied Sciences Koblenz. Jan holds a Professional Certificate in Global Sports Management from New York University and a Bachelor of Arts in Sports Management from the University of Applied Sciences Koblenz.
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Cheribundi
Cheribundi sells a brand of cherry juice beverages. Its tart cherry juices are all-natural, not from concentrate, and are crafted through a one-of-a-kind juicing process, developed by scientists at Cornell University that delivers the highest antioxidant strength of any superfruit juice.